Marketing

Using Facebook to Promote Your Restaurant

by Christian Hollingsworth Business

Facebook has evolved into a major marketing portal in today’s social media centric world. You can use Facebook to promote your restaurant in numerous ways. If you do it right, your restaurant is going to be overflowing with customers within no time. To begin with, you need to create a Facebook business page for your [...]

How to Supercharge Your Marketing with Slide Presentations

by Guest Blogger Marketing

Currently ranked the number 146 most visited website in the world by Alexa, Slideshare can be a real asset to any marketer or organization that wants to take marketing to the next level. Most people aren’t really aware of SlideShare but it’s referred to as the quiet giant of content marketing; in other words, amidst [...]

Thumbnail image for I’m inspired by @Macklemore & @RyanLewis

I’m inspired by @Macklemore & @RyanLewis

by Christian Hollingsworth Blogging

A few weeks ago someone showed my Macklemore & Ryan Lewis’ song, Same Love, on YouTube. I sobbed, and sobbed. Like a baby. An inspired, heart-warmed baby. For the first time in a long while, I felt like the world was finally headed in a peaceful direction. I felt peace in my heart. I felt [...]

Effective Ways to Build Your Brand Using Online Marketing: Rise Above the Noise

by Guest Blogger Marketing

This is a guest post by Alyssa Clarke. If you own a business website or a blog, it does not necessarily indicate that you have succeeded in creating your product or brand over the internet. Branding is something, which means a lot more as compared to these things. If you have your brand in the [...]

Thumbnail image for How Companies are Building a New Generation of Brand Ambassadors

How Companies are Building a New Generation of Brand Ambassadors

by Christian Hollingsworth Business

In 2009, the Consumerist outed Royal Caribbean cruise line for infiltrating review sites with their own viral marketing team. The practice, which some refer to as “pay-for-play,” offers incentives to young, social media-savvy consumers who are willing and able to speak positively toward a brand in exchange for free products, trips and even cash. In [...]

Thumbnail image for 5 Tips on How to Choose Swag That Promotes Your Brand Image

5 Tips on How to Choose Swag That Promotes Your Brand Image

by Guest Blogger Branding

We all know the saying “Don’t look a gift horse in the mouth,” but when people accept a free gift from your company, that’s exactly what happens. Your would-be customers critique it and base their impression of your company on the gift. They analyze it; they wonder, “Why would XYZ Company give me this?” Handing [...]

Thumbnail image for Comparing Top Social Networks

Comparing Top Social Networks

by Christian Hollingsworth Marketing

These days, the Internet seems to be evolving at a more rapid pace than most of us can keep up with. With existing technologies constantly being updated, and new ones constantly arriving, the ways in which we communicate and conduct business are rarely the same from one month to the next! Companies are conducting more [...]

Offline Marketing and Promotional Items Still Work! #INFOGRAPHIC

by Mandy Kilinskis Marketing

I’ve made my case for offline marketing before on Smart Boy Designs. Because as wonderful and easy as online marketing is, we do still live in the real world: we go outside, we visit with friends, and we go out to movies or shows. But this time, instead of just giving you ideas how you can [...]

Thumbnail image for Shock the Marketing Monkey! Sex, Food and Poop Sells

Shock the Marketing Monkey! Sex, Food and Poop Sells

by Christian Hollingsworth Business

Have you taken notice of some seriously shocking advertising campaigns that have taken place over the last decade? With the increasing number of entrepreneurs trying to get their businesses off the ground, the easier it is for them to fall by the wayside. In today’s market, it’s important to be seen; to be remembered. To [...]

How to Build a Successful Online Business on a Budget

by Guest Blogger Business

According to data from Internet Retailer, global internet sales will surpass $1.25 trillion dollars in 2013. It has also been predicted that online marketing will grow by 14% in 2013 while traditional marketing will experience a 1% decline. The question is what does this have to do with being a small business owner or blogger? [...]