All our dreams can come true, if we have the courage to pursue them. -Walt Disney
Walt Disney was a brilliant business man.
Beginning as a simple artist, he created a legacy that lives on in film, television, theme-parks, business and memories. He was a man who always had a dream waiting to be brought to reality – and was always willing to what was needed in order to make it happen.
We can learn from him.
If Walt Disney had a blog…
- It would rock.
- I would read it everyday like a crazed fan-addict.
- Technorati would rank it #1.
- It would be the business model and training for every Fortune 500 company.
- He would be real and genuine.
- Mickey would be in the header logo.
- It would make you laugh, smile and enjoy life.
- His goals would be perfectly outlined.
- He would use WordPress.
I feel, simply, that if Walt Disney had a blog it would be very successful. Here’s why.
The Value of Creating Memories Together
Walt Disney understood a simple principle.
Memories are stronger when created with others.
Let me explain just a bit further. First of all – I’d like for you to sit back and think of a few memories. Many things might come to mind. Thanksgiving? A recent birthday? Success in the workplace? Go over in your mind who was there. Anyone? Close friends? Family?
Humans are net-workers by nature. We spend time building communities and building homes that are almost touching. Just look at place like Wyoming. Endless plains for miles, yet I’ve witnessed homes that are nearly sitting one on top of the other.
We’ve found value in doing things together. That’s why we live together. That’s why we play together. That’s why we blog together.
Walt Disney knew that if he could develop a theme park or brand where the family (social units) was together – he would find greater success. When a memory is created alongside another, then the memory is compounded, remembered and deeper ingrained in the annuls of our minds.
Those whom we’ve created the memory with will also remind us of the memory – which ties us down emotionally to that memory in even deeper ways.
How Do We Blog Like Walt Disney?
A man should never neglect his family for business. -Walt Disney
Now, the question begs to be answered: How are we to blog like Walt Disney?
I feel it comes down to a few simple things. Some of which I’ll expound upon. I’d like for you to give me your own gut impressions as well; and how we can better blog like Walt Disney.
- Treat Every Person Life Family – In March my family and I took a trip down to Disneyland. It was a family reunion. On the last day of the trip a few of us were riding the train that circles the park. The park was closed and we were headed towards Main Street. At one of the stops a corporate worker (a woman dressed in a business suit), hopped off the train. She headed over to a little call box, placed her call, spoke for a few minutes, and hung up. Meanwhile, we on the train were taking pictures of one another. She noticed. Within moments she asked if she could take a photo of all of us together. We let her do so, and a memory was created. She knew (I’m sure from Disney training) that families are center to Disneyland, and do everything in your power as an associate to help create them.
- Have A Goal – Disneyland always has a goal and dream. When Walt Disney set out to produce Disneyland he knew in his mind what he wanted to accomplish. That same principle lives on in the Disney mantra, business principles and design.
- Do Everything With Perfection – One time at Disneyland, while waiting for Fantasmic to start, I spoke with one of the attendants. He mentioned how Disneyland knows the exact placement of every trash receptacle, and how many times that number must be multiplied based on the current capacity of the park. How’s that for perfection? When developing your blog, do so with perfection in mind. Buy a domain name. Build a list. Generate good content. Every effort and energy you put into the blog will be rewarded.
- Use Your Creativity & Imagination – Mickey Mouse has always been the iconic character of imagination. His imagination has the power to defeat all and creative beautiful landscapes of happiness. What I love most about the principle is that we ALL have imagination and creativity within. Each, a little different. You have something unique and genuine to share with the world, so get out there and do it.
Although I haven’t dived deep into every way to blog like Walt Disney – I’ve covered a few. Just now I’ve picked up Walt Disney’s biography, The Triumph of the American Imagination, and excited for what more I’ll learn.
Now it’s your turn.
What place does imagination have in blogging? How do you tap into creativity? Would you visit Walt’s blog?
Walt Disney photo by the Orange County Archives